SSD企業創新策略管理技術（二版）

第二曲線（Second Curve）指出了企業必須創新的道理 “WHY”。我們進一步需要解方。

　　亞馬遜飛輪效應（Amazon Flywheel Model）分享了企業創新系統模式的Know “HOW”。我們仍想知道明確的未來發展落點。

　　AI及大數據分析提供強大演算法預測未來 “WHERE”。然策略規劃需要有開放系統的人機互動決策支援。

　　洞察企業組織的過去和未來，我們需要從WHY, WHERE, HOW全面協助企業組織創新發展和動態經營管理。本書所介紹的創新管理思維和系統科學方法論，希望協助您發掘機會創造價值，建立共同願景，付諸創新實踐，鏈結城市創新與地方社會永續發展。

　　本書適合專業經理人、新創企業家、中小企業主、產業領導人、社會創新推動者、政策制定者、大專校院教師、博碩士生、EMBA、MBA或即將成為社會新鮮人之大學生，以及有志提升國際競爭力者。

　　本書內容包含四大章及SSD實務案例附錄，為政府單位產業輔導、大學及國際系統動態學臺灣分會推廣系統思考與系統動態學教材。

　　Description for readers

　　The Second Curve has pointed out the reason "WHY" companies must innovate, but we still need further solutions.

　　The Amazon Flywheel Model has shared the Know "HOW" of the enterprise innovation system model, but we still want to know to what specific performance might reach in the future.

　　AI and big data analysis have provided powerful algorithms to predict the "WHERE" in the future; however, strategic planning still requires support from decisions made by open systems of human-computer interaction.

　　To gain insight into the past and future of an enterprise/organization, we need to focus on the WHY, WHERE, and HOW, so as to comprehensively assist strategic management and business innovations for sustainable development.  This book helps you discover opportunities for global values, establish a shared vision, develop a good strategic architecture, innovate with entrepreneurial thought & actions, and better connect with the sustainable developments of cities and local communities.

　　This handbook is particularly recommendable to professional managers, entrepreneurs, SME owners, industry leaders, social innovation promoters, policy makers, educators, PhD and master students, EMBA, MBA or college students who are about to become new graduates, and those who aspire to enhance their competency and global competitiveness.